Operating your own business, whether you’re solo or have a small team, is a success in itself. It shows a forward-thinking mindset that needs expanding on in order to truly push forward your achievements. With this in mind, it’s a wonder why the majority of people are still putting their attention in traditional methods to do with business when technology has advanced so much. There is a world waiting for us on our computers, smartphones and tablets that we really need to be taking advantage of a lot more; not only for marketing methods, but for organisation, communication, administration and so much more. But what do we really need to consider when looking at the digital world, and what can we take from it to put towards our business?