Operating your venture online when you first start out in business can be a savvy way to build up sales, clients and brand awareness for a lower financial investment than a bricks and mortar establishment.Read on for some things you’ll need to address if you’re considering creating a digital enterprise and why online could be a great format for you.


In many instances having an online business will mean that whether you intend to operate as a start-up, independent contractor or sole trader, you will probably operate from home, at least to begin with. This can present a variety of benefits and challenges that are unique to people who live where they work!

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